Crystal Barnes

Crystal Barnes is the former Executive Vice President of Social Impact and ESG at
Paramount. Most recently in this role, Barnes was responsible for Paramount’s
global social responsibility program including employee engagement, global giving
and cross-portfolio campaigns and partnerships. She also led the expansion of the
company’s Content for Change initiative – which focuses on leading the industry to
drive systemic change, across the entire content creation lifecycle, through inclusive
storytelling. Her work included the areas of philanthropy, volunteering, cause
marketing, disaster relief and pro bono investments. Barnes also led Paramount’s
ESG efforts inclusive of strategy, external reporting and assessments and was
responsible for driving culture initiatives across the global organization.

Prior to joining Paramount, Barnes served as Senior Vice President of Global
Responsibility and Sustainability at Nielsen, and Executive Director of the Nielsen
Foundation. She held positions leading the Industry Relations team, focusing on
developing strategic alliances with industry, trade and business associations, and
worked on the communications and public affairs team where she initiated and
managed Nielsen’s partnerships with civic, social service and business
organizations. With inclusion for all as pillars in her career, Barnes also worked
closely with Nielsen’s external African American Advisory Council to drive inclusion
efforts across the company.

A native of Pennsylvania, Barnes received a Bachelor of Arts Degree in Broadcast
Telecommunications and Mass Media from Temple University. She serves on the
Board of The WICT Network and is Vice Chair of the Get Schooled Board of
Directors. Crystal resides in New Jersey with her husband and 3 children.